Natalia Jasso
SELECTED PROJECTS
Stanley 1913
Dickies
Clinique
Hongueras Pjiekakjoo
Kohl’s
Me!Bath
Monto
Juantons
Yoko
ARCHIVE
HUSH HUSH (BAR)
PLANTARIUM (PLANT SHOP)
FRUITIKI (POPSICLES)
KELLA (PET PRODUCTS)
NEGRO BLANCO CAFE (CAFE)
ABOUT ME
Hey! I’m Natalia—a graphic designer obsessed with turning big ideas into bold visual identities. I specialize in conceptual thinking, expressive design, and building brand systems that actually work. Let’s make something unforgettable. Reach out anytime!
Let’s work together →
IDENTITY
Negro Blanco Café
Negro Blanco Café
About the project
Negro Blanco Café, located in the city of Chihuahua, specializes in offering award-winning coffee grown on farms throughout Mexico’s coffee-growing regions, from Veracruz to Chiapas. The name, meaning "Black and White Coffee," reflects the common ingredients in its beverages: roasted coffee beans and milk. These elements inspired the interior design and graphics, using colored dots to create patterns and interior pegboard applications.
Negro Blanco Café, located in the city of Chihuahua, specializes in offering award-winning coffee grown on farms throughout Mexico’s coffee-growing regions, from Veracruz to Chiapas. The name, meaning "Black and White Coffee," reflects the common ingredients in its beverages: roasted coffee beans and milk. These elements inspired the interior design and graphics, using colored dots to create patterns and interior pegboard applications.
Credits
Design and Direction:
Natalia Jasso
Photography:
Opa Portillo
Design and Direction:
Natalia Jasso
Photography:
Opa Portillo